Thursday, May 16, 2013

Jerome Bettis and The Severe Allergy and Anaphylaxis Playbook


I had the honor of interviewing NFL football legend Jerome "The Bus" Bettis about severe allergies and anaphylaxis!  He has teamed up with the makers of the Auvi-Q to bring us "The Severe Allergy & Anaphylaxis Playbook".
Jerome Bettis Severe Allergy and Anaphylaxis Playbook
Image: Auvi-Q.com

It's an excellent guide that covers not only food allergies, but bee sting, insect, latex and other allergies which can cause anaphylaxis.  I am really impressed with this guide!  Check out these sections:

  • Jerome’s Top 5 Plays
  • Food Allergy Plays
  • Bee & Wasp Allergy Plays
  • Latex Allergy Plays
  • Exercise-Induced
  • Allergy Plays Medication Allergy Plays
  • Plays for the House
  • Plays for School
  • Plays for Travel
I think this is the kind of booklet that should be handed to patients by their doctors once they receive a diagnosis!  Plus, if they prescribe them an Auvi-Q, they won't have to worry about showing their patients how to use their epinphrine autoinjector, since the device speaks for itself. ;)

Given the rise of adult onset anaphylactic allergies, I think pretty much everyone should read this information and beware of the various causes of anaphylaxis and their possible symptoms.

I commend Jerome Bettis for using his celebrity status and visibility to promote this life-saving device and for bringing awareness to this ever-growing epidemic of anaphylactic allergies.

Below is the interview segment in which I was able to participate.  He's such a great advocate!

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